I am both a founder and a director of an app development agency. We specialize in MVP development and design, but we sometimes outsource our work to the third parties. This made me wonder – how risky it is, hiring an agency to do the job for you? I was considering outsourcing our PPC and…
Even the best app idea can lead to failure and disappointment if it’s not accompanied by a suitable way of generating income with the final digital product. As you will soon find out, paid downloads are definitely not the only possible source of income – this article will offer you nine prevalent monetization tools. Your…
Do you plan to create a website, develop a mobile application, a web application or any other digital product? We have prepared 12 rules that you must follow to have a good chance of succeeding with your project. 1 – Find a unique value Clearly define the main features of the new product, what problem…
How much does it cost to develop a mobile app? If don’t have any experience with creating digital products, you probably have very little clue when it comes to the necessary expenses. The amount of the initial investment is determined by multiple factors – this article will cover them one by one, following the sequence…
“Crunching the big numbers will always point us in the right direction, right?” No, not really. Capitalizing on Big Data indeed yields very interesting potential in many fields. Nonetheless, the Big Data boom has led many companies to delving into this practice rather blindly, doing all sorts of mistakes on the way. Sloppy data collection…
“Your user journey is like a box of chocolates. You never know where you’re gonna get,” said Forrest. Well, not quite. But if this adjusted quote applies to your digital product even in the slightest, you should seriously consider reading this article and getting inspired by the powerful synergy of smart UX design and behavioural…
There are few things as popular among digital agencies and developers these days as user testing. Don’t get me wrong — I absolutely believe in exposing our ideas and gathering feedback as often as possible. That being said, I have seen some projects being ruined by user testing. We have to be careful about how…
Our team has recently set off on an ambitious journey to developing a mobile game that will help people diminish their OCD symptoms. People who suffer from Obsessive Compulsive Disorder (You’d be surprised how many of your friends also live with at least mild OCD symptoms!) have to deal with reoccuring uncontrollable thoughts (obsessions) and…
It’s a tricky question. Before we move forward I want to disclose that I run Pixelfield, app development agency in London – sou you’re welcome to consider me biased. I have worked with many companies ranging from start-ups to corporates during several last years, and I have worked with many starting entrepreneurs, many of whom…
You need to release your project as soon as possible for the lowest possible cost. Custom software would be too expensive, so you decide to go for an open-source solution. Along the way, you find out that you need more functions than you initially expected and that the sole open-source solution is not going to…