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Can you as a founder work with an agency and succeed?
Business - 20th November 2019

I am both a founder and a director of an app development agency. We specialize in MVP development and design, but we sometimes outsource our work to the third parties. This made me wonder – how risky it is, hiring an agency to do the job for you? I was considering outsourcing our PPC and…

Make money with your app: 9 popular mobile app monetization strategies
Business | Marketing - 12th November 2019

Even the best app idea can lead to failure and disappointment if it’s not accompanied by a suitable way of generating income with the final digital product. As you will soon find out, paid downloads are definitely not the only possible source of income – this article will offer you nine prevalent monetization tools. Your…

12 Rules for a Successful Digital Product
Business | Design | Development - 6th November 2019

Do you plan to create a website, develop a mobile application, a web application or any other digital product? We have prepared 12 rules that you must follow to have a good chance of succeeding with your project. 1 – Find a unique value Clearly define the main features of the new product, what problem…

Mobile App Development – Price and Expenses
Business | Development | Marketing - 16th October 2019

How much does it cost to develop a mobile app? If don’t have any experience with creating digital products, you probably have very little clue when it comes to the necessary expenses. The amount of the initial investment is determined by multiple factors – this article will cover them one by one, following the sequence…

Three Major Pitfalls of Big Data That Can Seriously Hurt Your Business
Business - 23rd September 2019

“Crunching the big numbers will always point us in the right direction, right?” No, not really. Capitalizing on Big Data indeed yields very interesting potential in many fields. Nonetheless, the Big Data boom has led many companies to delving into this practice rather blindly, doing all sorts of mistakes on the way. Sloppy data collection…

How to Transform Your Wobbly User Journey into an Exciting and Smooth Waterslide
Design | Development - 22nd September 2019

“Your user journey is like a box of chocolates. You never know where you’re gonna get,” said Forrest. Well, not quite. But if this adjusted quote applies to your digital product even in the slightest, you should seriously consider reading this article and getting inspired by the powerful synergy of smart UX design and behavioural…

User testing — a good servant but a bad master
Design - 21st September 2019

There are few things as popular among digital agencies and developers these days as user testing. Don’t get me wrong — I absolutely believe in exposing our ideas and gathering feedback as often as possible. That being said, I have seen some projects being ruined by user testing. We have to be careful about how…

Pixelfield about to design a truly life-changing mobile game
News - 15th September 2019

Our team has recently set off on an ambitious journey to developing a mobile game that will help people diminish their OCD symptoms. People who suffer from Obsessive Compulsive Disorder (You’d be surprised how many of your friends also live with at least mild OCD symptoms!) have to deal with reoccuring uncontrollable thoughts (obsessions) and…

Why and when you should consider hiring an outside team for your development project
Business | Development - 5th September 2019

It’s a tricky question. Before we move forward I want to disclose that I run Pixelfield, app development agency in London – sou you’re welcome to consider me biased. I have worked with many companies ranging from start-ups to corporates during several last years, and I have worked with many starting entrepreneurs, many of whom…

Counting on plug-ins? You better think twice.
Unsorted - 27th August 2019

You need to release your project as soon as possible for the lowest possible cost. Custom software would be too expensive, so you decide to go for an open-source solution. Along the way, you find out that you need more functions than you initially expected and that the sole open-source solution is not going to…

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