en
en

Category: Design

Categories
Step-by-Step Prioritization for Startups: Build Your Roadmap With the PriX Method
Design | Development | Resources - 2nd April 2020

So you have a great product idea in mind, or perhaps you’re already in the process of bringing it to life. Good job! Since you found this guide to prioritization, chances are you already understand why your app developers cannot build the whole digital product at once. And if you don’t, no worries – just…

How to Use AR In Campaigns: The Ultimate Guide to Augmented Reality Marketing
Design | Development | Marketing | Unsorted - 23rd March 2020

Augmented reality (AR) has the potential to boost your marketing campaign by making the target audience more engaged and emotionally connected to your brand.  Would you like to learn how to make the most out of AR in your campaign? How to integrate the process of AR development in your campaign planning? How to pick…

WebAR – is it production-ready? Wins and pitfalls of AR development
Design | Development - 9th February 2020

We have recently started working with WebAR technology. It is super fun both developers and final users. The augmented reality development is definitely going to be something to think of when you will plan your future product and campaigns. What can you expect? How production-ready is the technology and what are the pitfalls?  The web…

Virtual travelling for the elderly: Flying Kale’s first product kicked off
Business | Design | Development | News - 9th February 2020

Imagine the elderly in nursing homes, often bedbound, being able to travel again to both exotic destinations and beautiful places in their home country. We’ll soon make this happen with our own VR product! Flying Kale and Pixelfield are about to create their first product for social care – VR travelling experiences tailored for the…

Gamification in digital product design with Dr Zac Fitz-Walter (Pixelfield podcast ep. 11)
Design | Development | Interview | Podcast - 28th January 2020

We are kicking off the new decade of the Pixelfield podcast with a very fun topic and an even more exciting guest. Dr. Zac Fitz-Walter joined us to discuss the art and science behind increasing motivation and engagement with gamification. We touched upon different approaches to motivational design, talked about the main components of gamification,…

MVP
MVP – what is it and why is it crucial for your business?
Business | Design | Development - 6th January 2020

The MVP. If you’re part of the busy world of digital products, websites, mobile apps and web applications, I’m sure you know all too well what we’re talking about. But let’s make sure we’re all on the same page. Why an MVP? Entrepreneurs and managers who haven’t been involved in a digital product development yet…

48 problems you need to solve as a start-up leader
Business | Design | Development | Marketing - 15th December 2019

Being a start-up owner can be a headache sometimes. How to prioritize what is important and what isn’t? We’ve worked with start-ups for over seven years now and we have seen some of them succeed and some of them fail. We have made this list of 48 things you have to keep an eye on…

User Testing – Can it actually hurt your project? (Pixelfield podcast ep. 7)
Design | Development | Podcast - 10th December 2019

In this episode, Filip talks about a project where designers got stuck in the user testing phase for too long. What is your experience with user testing? Have you ever seen it go wrong? Have you experienced the app development process being affected by wrongly conducted testing?

Social Robots – Personality, Not Specs (Pixelfield Podcast ep. 6)
Design | Podcast - 10th December 2019

Social robots are autonomous robots that interact and communicate with humans by following social behaviours and rules attached to their role. In today’s episode, Dominik and Marek chat about what are social robots, question their effectivity, ethics of replacing human interactions with social robots and challenges in the design and future development. Your hosts: •…

Expert interview: Behavioural science applied to digital product design
Design | Interview - 9th December 2019

How can behavioural science be applied to mobile app design and development? Why is it beneficial to strengthen your UX team with a behavioural expert and how is the diffusion of the digital and physical worlds influencing our behaviour?  Marek Hasa Marek is Pixelfield’s behavioural expert and a teacher of persuasive communication at the University…

  1. 1
  2. 2