Mobile apps have become an essential part of our everyday lives. It is so convenient to use them, as they are still ready to serve us in your pockets.
When was the last time you have used a gesture on your mobile phone? It was probably a few seconds ago, but you haven’t even realised it.
Do you remember the times when using the internet on your smartphone was a torture rather than help? User experience used to be on a completely different level ten years ago.
It is said that an average person in the city is exposed to more than 4000 ads every day. This number is very hard to process, so our brains focus only on those ads, that are relevant for us at the time.