At Pixelfield, we believe building a great app is about more than just writing code. It’s a collaborative journey we take with our clients – one filled with strategy, creativity, a dash of problem-solving, and the shared excitement of bringing an idea to life.   Let’s take a look at the key stages of this journey…

Unquestionably, if one wants to market their product, one must make it distinctive. Yeah, something will automatically be successful if it’s unique. The same situation applies to mobile applications because there are nearly 9 million of them available and fierce rivalry among them. Everyone is looking for something special because it seems difficult to stand…

If you are embarking on the development of a new product or MVP, it is essential to protect your idea against potential misuse. We asked the experts from AZ Legal how to approach this issue. Protection According to the Civil Code “The protection of a new business idea stems directly from the Civil Code, which…

Are you creating a new digital product and need to confirm that it will work? What does an MVP and Proof of Concept look like in terms of promotion? We asked a colleague at Marketup. What did the PoC of your business look like? When I co-founded our company Marketup with Mirko Král, we had…

Lean Canvas is, in short, a one-page business plan. It will help you to clarify your priorities and answer basic questions before you start preparing your project. Template: Lean Canvas Template in PDF Lean Canvas Figma Template

Founded in 2012, the Pixelfield has been regarded as one of the most celebrated development and design companies in Czechia. As a matter of fact, our team has been recently named as one of the most reviewed companies on The Manifest’s website. We are honored and thrilled to receive this award and to celebrate this…

We entrepreneurs tend to shy away from the word “science.” Unless of course, we are in some “scientific” field. But most of us are not. We are business owners who are busy doing all that we can to market and grow our companies. When someone speaks of the “science” of an elevator pitch, then, what…

We have recently started working with WebAR technology. It is super fun both developers and final users. The augmented reality development is definitely going to be something to think of when you will plan your future product and campaigns. What can you expect? How production-ready is the technology and what are the pitfalls?  The web…

Becoming an entrepreneur might be hard, especially in the first year. You have to balance your work and personal life, and be ready to work as (probably) never before. How to survive your first year in business? Our director Filip asked 4 entrepreneurs from all around the world about their experience. Listen to the episode…

We are kicking off the new decade of the Pixelfield podcast with a very fun topic and an even more exciting guest. Dr. Zac Fitz-Walter joined us to discuss the art and science behind increasing motivation and engagement with gamification. We touched upon different approaches to motivational design, talked about the main components of gamification,…