Director
Filip Pfleger runs marketing and growth at Pixelfield. He combines SEO strategy with hands-on builds, internal tools, automations, lifecycle email and writes about how search and AI-driven discovery are changing what growth teams actually do.
Shortlist software suppliers by relevant project evidence, then compare the same brief, first-year costs and operating responsibilities. Eight firms are included, with sources and questions to resolve before commissioning work.
Choose the engagement by the uncertainty you need to resolve. Compare an assessment, a proof of concept and production delivery on the same fictional task.
Examples of embedded systems grouped by what the chip actually does: closed-loop control, signal processing, telemetry and on-device AI, plus what the UK PSTI Act changed and when to keep the model off the device.
A readiness score can hide a missing permission or an unowned process. This assessment uses blocking conditions and a filled support-triage example.
A cheaper licence is only one line in the decision. Compare the same completed job, including review, integrations and the cost of changing direction.
Why most UK SMEs run on 150+ apps without realising. How to audit your SaaS stack, the 7-factor scorecard, and the cut/consolidate/build decision framework with real GBP savings.
Useful company-document AI must find current permitted sources, cite them and decline unsupported answers. This worked RAG example includes expected-answer cases and permission tests; it is a synthetic design, not a measured client result.
Choose one small-business task, define the controls and measure review effort. Worked examples make the pilot and budget assumptions visible.
Follow a fictional invoice assistant through its permissions and approval boundary. Current OpenClaw guidance replaces sweeping claims; the test pack makes controls inspectable.
When planning a new digital product or upgrading your existing tech stack, one of the first big decisions is whether to go with off-the-shelf Software as a Service (SaaS) or invest in custom software. On paper, both options have merit. SaaS tools are quick to launch and often budget-friendly. Custom software, on the other hand,…
The benefits of investing in a professional website design and development for your business or personal brand are clear. However, is it really worth it and what ROI can you expect as a result? To help you figure that out, in this article, we’re going to cover: But before we do any of that, we’d…
If your business doesn’t have a website, you’re quite literally leaving money on the table. And while that may seem like a far-stretched claim, the reality is that a website is one of the most effective tools for nurturing potential customers and growing your business in today’s digital world. To help you better understand the…
Are you creating a new digital product and need to confirm that it will work? What does an MVP and Proof of Concept look like in terms of promotion? We asked a colleague at Marketup. What did the PoC of your business look like? When I co-founded our company Marketup with Mirko Král, we had…
